I have a question about direct mail to probate properties that I hope someone can help answer: Should you use a specific wording for cases in which the probate administrator or executor appears to live at the property?
I ask this question because it seems like an entirely different situation than if the administrator lives at another address - clearly these folks have a need to sell, whereas if they live at the property they just inherited they may have no desire at all to sell. Wording your letter with the assumption that they surely must be wanting to sell their home seems a bit crass, no? For example, would you really ask these folks, "How is the estate coming along?" or "Let me know when you're ready to sell."
I feel like if I were these folks I would read the letter and think, "Why is this a**hole assuming I want to sell my house just because my dad passed away?"
Comments from active probate investors are welcome, thanks!
Tom