I understand where your coming from Jon Holdman. And I appreciate where your saying.
I was more referring to psychology of playing the lottery & your personal odds of winning, not your odds of loosing over the long haul. In my experience the lottery is rarely under 10m, the cost of playing is always the same. Very few of us have the money to buy all the tickets.
Why, if your only going to buy one ticket, is it better to buy one at 10m as apposed to 500m. Your personal odds don't change. The payout is always huge compared to what a normal person makes.
The hype is what causes rational people to buy in a "over heated" market. It applies across the board, with any "investment". The personal perception is what is really important.
Jeff S if I was going to play the lottery. I would run a random number generator once and play those numbers for ever. Maybe cross reference with the most common # combinations. It may not increase my odds of winning, but it will increase my odds of not having to share the pot if I ever did.