I did it. I took the plunge. I invested ~$1000 in a yellow letter campaign. Previously I'd been constructing a list of probates to mail to. I had some calls, made some offers, but I have not yet pushed anything across the finish line. And that's what counts.
I have some fear. I know for seasoned investors, marketing IS an investment. But since I have yet to get that rush from completing my first deal, I'm operating from someplace else. Not proud of it, just sayin'.
I have enough budget to hit this list for 6 mos with a combination of yellow letters, post cards, and zip letters.
Shout out to @Michael Quarles . I used his service. He spent some time on the phone with me. An unpaid consult. A big shout out to Norma in Michael's office. She rocks. Held my hand, endured a lot of newby questions. She was very nice.
If anyone is interested, I'll update you along the way. I don't expect the letters to actually drop for about a week, maybe a little more.
