All Forum Posts by: Lawrence Porter
Lawrence Porter has started 5 posts and replied 15 times.
There could be a few reasons why social media posts may not be bringing in clients:
- Not targeting the right audience - If your target customer persona doesn't align with who is actually seeing your posts, that could explain the lack of engagement and conversions. Make sure you're posting content that resonates with your ideal clients.
- Content not optimized for conversions - The goal of social posts for business should be to drive conversions, like email sign-ups or sales. But if your posts are just random thoughts or lack clear calls-to-action, they may not be prompting followers to take any action.
- Not enough value provided - Social media is saturated with content. To stand out, you need to provide real value to your audience through useful info, tips, insights etc. Posts that are too salesy or self-promotional tend not to perform as well.
- Poor visuals - Eye-catching and relevant images and videos tend to draw more engagement on social posts. Low-quality, boring or irrelevant visuals can cause people to scroll past your posts.
- Inconsistent posting - Posting randomly or infrequently means your audience doesn't know when to expect content from you. Develop a consistent posting schedule on each platform.
- Wrong platforms - Make sure you're active on the 1-3 platforms where your audience is actually spending time. There's no point wasted effort on other sites.
- Not engaging with followers - Successful social media is a two-way conversation. Are you commenting on others' posts, responding to comments, asking questions? This builds relationships.
The key is to create valuable content optimized for your goals, engage with followers, analyze performance and continuously refine your strategy. It takes regular effort, but done right it can drive real business results.

Post: Why don't social posts bring in any clients?

- Posts 17
- Votes 6
There could be a few reasons why social media posts may not be bringing in clients:
- Not targeting the right audience - If your target customer persona doesn't align with who is actually seeing your posts, that could explain the lack of engagement and conversions. Make sure you're posting content that resonates with your ideal clients.
- Content not optimized for conversions - The goal of social posts for business should be to drive conversions, like email sign-ups or sales. But if your posts are just random thoughts or lack clear calls-to-action, they may not be prompting followers to take any action.
- Not enough value provided - Social media is saturated with content. To stand out, you need to provide real value to your audience through useful info, tips, insights etc. Posts that are too salesy or self-promotional tend not to perform as well.
- Poor visuals - Eye-catching and relevant images and videos tend to draw more engagement on social posts. Low-quality, boring or irrelevant visuals can cause people to scroll past your posts.
- Inconsistent posting - Posting randomly or infrequently means your audience doesn't know when to expect content from you. Develop a consistent posting schedule on each platform.
- Wrong platforms - Make sure you're active on the 1-3 platforms where your audience is actually spending time. There's no point wasted effort on other sites.
- Not engaging with followers - Successful social media is a two-way conversation. Are you commenting on others' posts, responding to comments, asking questions? This builds relationships.
The key is to create valuable content optimized for your goals, engage with followers, analyze performance and continuously refine your strategy. It takes regular effort, but done right it can drive real business results.

Post: Bonus depreciation has been reduced to 80%

- Posts 17
- Votes 6
Yes, double check, it was lowered to 80% and will be lowered 20% each year until it hits zero in 2027 I believe. But there are all kinds of other tax incentives immediately available to business owners with the quick 60-second survey such as:
*Work Comp Insurance Audit client (can keep current provider)
*R&D Study
*Property Owner Tax Incentives
*Property Taxes Reduction For Commercial Property Owners
*Waste & Recycling
*Cost Segregation
*Parcel Shipping
*Credit Card Audit (client can keep current provider)
*Payroll Tax Incentives
*Commercial Funding
*Stryde Retirement Program (SRP)
*Strategic Partnership
**Hiring & Retaining Employees ($1200 - $26,000 per employee) thru WOTC & ERC for W2 employees

Post: Bonus depreciation has been reduced to 80%

- Posts 17
- Votes 6
Thanks Julio. Cost seg is just one area where savings can be found.
A quick 60-second confidential survey can

determine if they qualify for any of these benefits:
*Work Comp Insurance Audit client (can keep current provider)
*R&D Study
*Property Owner Tax Incentives
*Property Taxes Reduction For Commercial Property Owners
*Waste & Recycling
*Cost Segregation
*Parcel Shipping
*Credit Card Audit (client can keep current provider)
*Payroll Tax Incentives
*Commercial Funding
*Stryde Retirement Program (SRP)
*Strategic Partnership
**Hiring & Retaining Employees ($1200 - $26,000 per employee) thru WOTC & ERC for W2 employees
Post: Is Bonus Depreciation Worth the Audit Risk?

- Posts 17
- Votes 6
In 23 years, we have never had a cost seg study challenged.
Post: Bonus depreciation has been reduced to 80%

- Posts 17
- Votes 6
Post: Bonus depreciation has been reduced to 80%

- Posts 17
- Votes 6
Post: Bonus depreciation has been reduced to 80%

- Posts 17
- Votes 6
Post: Bonus depreciation has been reduced to 80%

- Posts 17
- Votes 6
- Yes, there has been a change in the tax law regarding the bonus depreciation percentage.
- Previously, the bonus depreciation percentage was 100%, allowing businesses to deduct 100% of the cost of qualified assets placed in service that year.
- The reduction to 80% means that now businesses can only deduct 80% of the cost of qualified assets in the first year.
- This reduction in the bonus depreciation percentage will mean businesses will get a smaller tax deduction in the first year for new assets and it will be cut 20% each year thereafter until it hits zero.
In summary, the reduction in bonus depreciation percentage to 80% means businesses will now get a smaller tax break on new asset costs compared to before, spreading deductions over more years.

Post: Engineered software is software that is purposefully designed and built to meet...

- Posts 17
- Votes 6
...specific requirements and perform certain functions.
It is not software that emerges organically or by accident.
Cost segregation on your commercial property is incredibly impactful right now because, in 2023, bonus depreciation has been reduced to 80%, and it will continue to be reduced year over year until 2028, when it will be eliminated. The longer an owner waits, the more they could lose out on.
