All Forum Posts by: Lane Babb

I recently bought a 3D camera to do scans of all my properties so that potential renters or buyers can take a virtual walk through the house. I was wondering if anyone else uses this regularly and how do you like it?

@Tay Aguirre That's my thoughts. I figure it would be a really great opportunity to ramp up marketing spend since people are spending a lot of time on their phones. 

Hey all, I wanted to get an idea of what everyone is else doing in regards to marketing during these times. I've seen a lot of businesses in various different walks of life make drastic cuts and changes. What's your plan for marketing in the coming months? Are you ramping it up and using the fears of your competitors to your advantage, or are you conserving your resources and cutting marketing spend? I'm interested to hear what everyone else is doing!

@Bob Floss II Gotcha. So it would be easier and more profitable for you if there was a system in place that did 90% of the work for you then, from the sounds of it. We should talk 

@Account Closed Hi Micah. Yes this can be one way to go about it. A better/faster/more effective way to go about it would be to create highly targeted Facebook and Google ads designed to get you leads. When it comes down to it, facebook will only show what your business page posts to 5% of that pages followers initially. So even if you have 1,000 likes on your page, FB is only going to show your posts to 50 people. That's just how the algorithm works. With a Facebook ad, the results are limitless (depending on your budget). You can place a highly targeted ad that generates hundreds of high quality leads a month, depending on your budget. That will be the best bang for your buck, and there are companies that run these for you. I've had great success with these methods

@Andrew Yu Hey Andrew, can't help you on the conference aspect. But as far as automation goes, I've automated the lead generation and prospecting for my investing. I set up targeted google and facebook ads to find me highly motivated sellers, direct them to my funnel, and usually close 1 out of every 70-90 leads I get in. 

@Zach Lehman No problem! Best of luck

@May Emery I use lists that are directed towards people who live in one home but own another non-occupied home. Most of my successful leads (and cheapest leads) are coming from the Google ads and Facebook ads that I'm running though. 

@Bob Floss II What makes the follow up hard for you? The lead quality being not the best?

@Lisa Sluss I second what @Quentin Mitchell said. I wouldn't sell one of the properties personally. It's a great rental income source for you, and you own it free and clear. Tons of people do refinancing for the purpose of taking cash out of the equity you have in the property. This is a great option because it will give you some extra cash, you'll still have that rental income coming in, and you'll still own the property. Seems like the best and smartest option (by far) to me, and it's at least worth doing some research on to see if it makes sense for your particular situation.