All Forum Posts by: Jeff Fairchild

Do not advice him to change the keywords to blend in with the background. This is illegal in google's eyes and his whole website will be blacklisted and not show up at all in the rankings.

I don't know what to tell you, he's obviously clueless on what looks good. I guess tell him to get a brain transplant or hire out a site editor to revise it to make it look nice haha

Here are a couple pages that I have on my site in which I'm giving away free reports. They aren't perfect by any means, but they definitely look nicer than his.
[LINKS REMOVED]

Jason,

Thanks for the tips, that makes a lot of sense.

I wouldn't completely discount sales copy though, especially in direct/internet marketing.

I guess I'll try out different things to see what pulls the best response.

Jason,
You're in a prime position to make a lot of money if you have lots of rent to own buyers lined up. That is one of the hardest things to do in this market. You could probably find a way of capitalizing on that immediately. Just make a deal to have investors pay you a fee if your buyer moves in to their house. I'm going to be using a company in my area that does that and they charge $1,000 out of the tenant buyer option fee.

Sniper,

Maybe you should start selling short sale leads to investors who do them. Or ask them for $2000 if the short sale succeeds.
I know investors willing to pay that amount.

I have never heard anything about a land trust being illegal in certain states.

So you get a landlord policy and it replaces the existing homeowner's policy right?
If you do this method then you don't need a land trust?

Ok, and how does a land trust fit into getting a landlord policy that replaces the homeowner policy?

The following was a writeup done on this - or another forum some time ago about subject to ownership and insurance. Thought it might provide food for thought.

The proper way to insure the property, once you (or your entity) own it, is to have a non-owner occupied " landlord" policy, with you as the new first named insured. The bank/mortgage company is named, as normal, as mortgagee. The prior owner should be named as the additional insured ONLY. Naming the prior owner as additional insured will usually keep the mortgage company happy.

But, you may ask, why not keep the ex-owners policy in place? One concern of carrying 2 policies on the same property is that most policies have " excess" clauses. In other words, the policy will pay only excess amounts, if any other policy exists. If each of the 2 policies have such a clause it will create havoc in getting a loss paid...

To further clarify the scenario here is a hypothetical example:

Property has a " homeowner" and a " landlord" policy (both) on it. Fire occurs. Owner files a claim under the landlord policy. So far, so good. However, " tenant" (prior owner, or new occupant), has personal property damage. He must also file claim, but against his " homeowners" or tenants policy. The respective insurance company on each claim is bound to find out of the other policy's existence and could (more than likely would) attempt to invoke the " excess" clause of it's own contract, potentially leaving the owner waiting for courts/arbitration to settle... I wouldn't take the chance with 2 policies. If an insurer has an opportunity to mitigate, or deny, a loss if there are contractual issues, be sure they'll try!
(As an added note, if the prior owner moves out, the " homeowners" policy is no longer valid as the property is now " non-owner-occupied" ).

Bottom line: if you own it, you insure it. If the fact that a DOS clause is/would be invoked if the insurance policy changes, I would walk away before potentially diminishing or even sacrificing coverage by trying to " skirt" the correct way to insure the property. In 12 years, we have yet to have a loan called (knock wood) by insuring the new owner on a " landlord" policy and naming the bank (and the old owner) as mortgagee and additional insured respectively.

10 mortgage limit? I thought it was 4.

You guys need to learn how to use private money.

Ok, so I drove around and wrote down a list of a bunch of houses that looked like they might be vacant. I didn't get out of my car, so I don't know whether some of them were just at work. Is there a way to look online to see if the house is vacant?

Also, is there a website I can go to to type in an address to see if the house is listed with a realtor?

Ok, I just got done making a really good incoming lead questionaire with tons of important things that you'll want to ask. I also have business card word templates, a powerpoint private money presentaion, free ebooks and tons of other stuff to trade. All you have to to is private message me with your email address and how much stuff you want me to send you, and you send me back as many valuable marketing pieces or forms that you've developed or anything else!

Also make a post on this thread saying that you're open to trading with other people. Then they can private message you to and trade all of their stuff for all of your stuff as well!

Just imagine getting 5 different things from 5 different people! That's 25 new forms or postcards or letters or whatever else that you didn't have before!

Here are some other ideas of things to trade

Lists of nationwide hard money lenders
Lists of favorite RE websites
Scripts
Webinar mp3's
Any other tested marketing copy / materials

I've tried all sorts of different ads on craigslist, and I even posted multiple ads to 5 other popular sites. I'm not getting any response. I've posted on craigslist about 7 different days with two or three different ads in different sections each day. Are you guys having the same problem? Does anyone have anything that actually pulls in leads? I have started recently putting a picture in my ads but that still isn't helping. I was wondering if a more professional looking ad would help.