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All Forum Posts by: Doug Lovett

Doug Lovett has started 12 posts and replied 58 times.

Post: Marketing- SEO or Direct Mail

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59

$700 isn’t enough for direct mail - you need to budget for 6 months of direct mail before you start. 

SEO is a long term game that will take 12 months minimum to see any benefit.

If I were you, I would do driving for dollars and use the money to buy the deal machine app and mojo dialer and coke call your leads. I have heard that Deal machine now includes Skip tracing so you don’t need that (assuming the data is there and is good). If you find the data is not good, you’ll need to pay for skip tracing.

Go to YouTube and find Zach Boothe. Watch his 40 day challenge. 

Once you start doing deals, you can roll the profits back in to the business and start doing direct mail - I’d start with your D4$ list and then add other niche lists as your budget grows.

Open a separate checking account dedicated to marketing and budget 6 months of mail, so if you have $6k, you would do $1k per month with 1/4 of that dropping every week. You want to hit the same people every 30-45 days. With postcard rates at roughly $0.50 each that would get you 500 postcards per week.

Post: Hard Money Draw Question

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59

I haven't worked with hard money lenders, only private, so haven't run into these issues. Are you typically maxed out on the LTV guidelines or do you have additional capacity but it's just one outlined in the initial scope? Could you include an unforeseen line item? When I run rehab estimates, I typically include 10% of the rehab budget in an "other" line item. Like I said, I e just been using private money so as long as I provide receipts, draws haven't been an issue but I haven't had to go over the max before. Another approach is to inflate your numbers a bit to give some more wiggle room. I would think that if they approached a $x rehab budget, they wouldn't care if some items came in under and some weren't in the original scope so long as you don't go over $x.

Post: How do I get started flipping houses?

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59

Well, there’s a lot. I started flipping but if I were to do it over, I’d start with wholesaling and then add flipping after I got wholesaling down. 

I started in 2016 in Jacksonville and am in the process of expanding to Brevard county. Here’s what I did/would do if starting over with flipping:

You need these basic skills, Finding money, Finding a house, Calculating an ARV, Negotiating with the seller if you are sourcing your own deals, Estimating rehab costs, Managing the closing process, Building a scope of work, Finding and hiring contractors, Inspecting work and paying contractors, Selling the house (Staging, listing, negotiating with buyers, closing process).

1. The first thing I would do is start going to local meetings to meet people. There is a large REIA in Orlando - CFRI www.CFRI.net. I think their main monthly meeting is next week - go to that. Join the group and go to as many meetings as you can.   They are one of the largest REIAs in the country but I’m sure there are others also - find those (look on meetup.com and just search google). 

See if they offer any classes on flipping. I was very fortunate that my local REIA had a weekend flipping boot camp a month after I started.

2. Read some books. When I started I read 

The Book On Flipping Houses by J Scott

The Book On Rehab Costs by J Scott (the values used in this book are way outdated unless they have issued a new edition but will help you by knowing what questions to ask)

Flip by Rick Viallani

The Millionaire Real Estate Investor by Gary Keller

I started in 2016 - I’m sure there have been some more books published since then but these will get you started. 

3. Do you have money?  If you have money for down payments and construction, funding will be fairly easy with a hard money lender (also need a credit score of 620-660 min). If you don’t have money you’ll need to start looking for someone to partner with/borrow from for the down payment. 

4. Do you have construction experience?  You will need to understand the basics of construction - you don’t have to know how to do everything, but need to understand the general process of construction. The books above have some of this info. If you don’t have any experience, I would find some books/videos etc to learn. I knew the basics when I started so I don’t have any resources in this area. 

5. Search for wholesalers. You need to get on as many wholesalers lists as you can.

6. Search for contractors. join as many Facebook groups for REIs in Orlando as you can find. There should be at least one that is active. Make note of anytime someone asks for a contractor reference who is recommended and start a spreadsheet/database of contractors. 

Anytime you are driving and see work being done on a house, stop and go inside. Get the contractors info. 

Keep your eyes open for trucks/vans with contractors info on them. 

Visit Home Depit between 6-8 am and hang out at the Pro desk/cash registers and approach guys checking out. 

Ask the Pro desk for referrals. 

There are 3 qualities to contractors: price, speed, quality. You can have any two you want. 

7. Figure out areas and price points where you want to flip.  How well do you know the area? 

Where are flips happening now? Search for ZIP code map and get all the ZIP codes in the area.  Go to list source.com and enter each ZIP code and search for corporate buyers - you don’t need to buy the list, just build a spreadsheet that shows how many corporate owned properties are in each zip code - that will tell you where the active areas are. Spend a couple of weekends and drive at least the major roads of areas you are not familiar with. 

I would start with entry level/1st move up houses. That means an ARV not too much above the average sales price for the area (you can find that on Zillow).

8. Setup alerts on Zillow and Redfin for keywords that may indicate a fixer upper (handyman, handy man, fixer, investor, invester, TLC, flashlight). 

Also estimate the price/sq ft for ARVs in each zip code. Let’s say for example it is $100/sq ft so you want to buy for a max of say $80/sq ft. You can’t directly set an alert for this value in Zillow but you can set an alert for 750-1000 sq ft homes with a max price of $80k. Set a search for each sq ft category Zillow offers.  It’s been a long time since I’ve done this so I don’t recall if you can specify certain areas or not, if you can, do the areas you’re interested in. 

9. Other contacts you will need to find:

Investor friendly title company

Insurance provider

Investor friendly agent

CPA towards the end of your first year

Stager

Bookkeeper

10. Are you going to source deals yourself? Finding deals on the MLS/Zillow/Redfin isn't impossible but also isn't easy. Some flippers rely on wholesalers - others search themselves.

Many investors get started with driving for dollars. If you’re going to do this, get a physical, paper map of the Orlando metro area and a box of crayons. Color in areas you are interested in with green and not interested with red. Use the research you did in step 7 but get more specific. Most zip codes have pockets that are good and those that are bad for D4$. Creating this map will save you a lot of time when you are out driving by skipping areas you know don’t meet your criteria. Use the deal machine app. 

There are a lot of other ways to find properties. If you’re going to make the most money you need to source your own deals. 

11. Start analyzing deals. Run the numbers on as many properties as you can for a while (at least 100 or so) until you get comfortable doing the analysis. Running the numbers includes calculating the ARV, and estimating the following: rehab costs, closing costs (I use 10% of ARV, that will cover a buyers and sellers commission at 3% each and 2% closing costs on each of the buy and sale), funding costs, staging costs, insurance cost, property taxes while you own it, utilities while you own it

Other tips:

Stage every house you flip unless we get back to a stupid market like we had two years ago where you got 20 offers on the first weekend at $50k over ask with no inspection contingencies. In that market staging is not necessary but in a regular market, your property will sell quicker and for more money if it is staged. 

Keep on top of your finances. Proper bookkeeping is essential and a specialized skill for flippers. I own a bookkeeping company for REIs if you’d like to chat. 

Keep in mind that a rehab NEVER goes as planned. There is a surprise in every house, sometimes it doesn’t cost much sometimes it costs a lot - always put an oops number in your rehab budget of 5-10% of the construction cost. They also are almost never done on schedule.  

Post: Less cash flow than all the hype would suggest.

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59
These are new acronyms to me. What are PIGs and PALs?

Post: BREVARD COUNTY BROKER

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59
Quote from @Joseph P Davis:

REIA meeting in Melbourne every month Which one do you go to?

There is also the Brevard chapter of the CFRI - one of the largest REIAs in the country. 

https://www.cfri.net/

Post: How to best build a rental portfolio using cash (not borrowing) ?

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59

@Flue Hasipi I am an experienced flipper and would be interested in doing JV deals in Jacksonville or Brevard county (Cocoa/Melbourne/Titusville).

Post: Properties in multiple states as a one person show

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59

When you get to Pensacola check out the PIG real estate group. One of my mentors and owner of 7 Figure Flipping Bill Allen was active with that group when he was stationed there and had good things to say about it. 

https://www.meetup.com/pensacolapig/

Post: Are we the last generation of landlord ?

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59

The biggest problem with arrived.com is they don’t seem to even be trying to source good deals. All of the properties listed on the website that I looked at were similar to the figures quoted in this thread - $400k purchase with $2,100 monthly rent. Seems like they have never even heard of the 1% rule.

I can think of two reasons for this:

1. They don’t care because their fees aren’t based on performance.

2. They are betting on price appreciation. 

I would bet both are likely true but that is going to result in paltry returns for their investors.

Post: Looking for Real Estate Bookkeeper in Columbus, OH

Doug LovettPosted
  • Investor
  • Orange Park, FL
  • Posts 63
  • Votes 59
Quote from @Remington Lyman:
Quote from @Jaime Bott:

Hello, any recommendations for a real estate bookkeeper in Columbus Ohio? Not looking for someone to file taxes, but rather someone to manage all invoices and input into P&L statements for my CPA. Thanks.

Jaime


 I would just hire someone on Upwork or Fiverr


This is a terrible idea. I work as a fractional CFO for real estate investors at SimpleCFO, the company founded by David Richter, the author of Profit First For Real Estate Investors. Almost all of our clients come in with awful books, even those that have hired bookkeepers because REI bookkeeping is a different animal and most bookkeepers have no idea how to do it.

To solve this problem I started a bookkeeping company that only serves Real Estate Investors. 

However, don’t just take it from me. Go to this post and scroll down to the comment my Michael Plaks - the #1 tax contributor on BP. 

https://www.biggerpockets.com/forums/51/topics/520954-recomm...