Quote from @Ken M.:
Quote from @Donald DiBuono:
Hey!
Looking to bolster my off market lead flow. Does anyone have a good effective 3rd party mailing company to send mailers direct to seller?
Thanks!
There are several companies that send letters and some are active on Bigger Pockets.
However, I would caution you to set expectations appropriately.
1. When you go with a company, it may be a month before the mailing goes out since they stage and batch the mailings in order to use bulk mailing at the post office.
2. Your list is more important than you realize
3. Trial and error help you to determine your list.
4. I believe that you don't get returns (failed to deliver) with bulk mailers so you don't know which addresses are bad.
That's the simple stuff.
My advice is to do various mailings that you or some prepares locally, that go out immediately, using 1st class postage. You can test your mailer, you can test your list, you can test your message. And you get feedback at a level high enough to determine how to proceed.
I'd send out 500 at a time, using a different mailer/method weekly. It can be personally designed post cards or it can be letters.
The mailers I receive for my properties are not of a high enough quality, to make me believe the sender understands what gets a recipient to even open or read the mailer, let alone respond.
Thanks Ken, this is all very valuable information. Since I am super new to this, I do have a few questions:
By testing the list, do you mean what data am I pulling (absentee owner, tired landlord, etc)
Testing my mailer, do you mean trying different messaging? If so, is the only feedback i will receive when someone is interested in chatting further?
What determines the method? Is that just the type of messaging?
Am I hand writing all of the envelopes?
Appreciate in advance!
