All Forum Posts by: David Kendall Jr

Thanks for the great insight! Could you dive a bit deeper into the specific purposes each of these metrics serves?

I've built strong relationships with wholesalers, agents, and contractors in my market, and we're closing on our second deal on February 19th. We've developed a solid plan to continue growing, but I’m looking to create systems that will enhance our efficiency and help scale our operations. One of my goals is to develop a solid buy box to streamline our underwriting process and make it more systematic.

As I dive into my house-flipping journey, I've come across a variety of metrics used to set investment goals. Some, like James Dainard, emphasize an annualized cash-on-cash (COC) return of 60%-80%. Others focus on achieving a profit of at least 10%-15% of the ARV (After Repair Value). Less commonly, I've seen investors prioritize the 70% rule when evaluating deals.

With so many different benchmarks out there, I’m curious—what metrics do you personally prioritize when analyzing deals? How do you balance these different goals, and how do they impact one another? Most importantly, how can I set realistic, effective metrics to guide my investment decisions?

Looking forward to hearing your thoughts!

September 3, 2024, marked the day my wife and I analyzed our first deal. Since then, we've analyzed at least 75 deals across multiple markets, developed our buy box, and choose a strategy that aligns with our goals. We closed on our first property on November 15 and plan to employ the fix-and-flip strategy. EXCITEMENT is rising as we begin our investing journey!