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Credibility Is Important As A Professional Home Buyer
Credibility is important in any business in order to gain the confidence of potential clients. The house flipping market is no different and has lots of competition in most markets. Building credibility online can help you capitalize on deals and find leads quickly.
Establish a Business Entity
As a professional home buyer, you tend to be dealing with distressed property owners, sellers, real estate partners, and lenders. All of these people want to know who they are dealing with. To develop a legit business profile, establish a proper business entity. It doesn’t need to be a formal limited liability company, though many real estate investors like this structure. You can establish a “doing business as” sole proprietorship with the county.
Have A Business Website
Build a real estate investor website that maintains current and correct contact information. Make sure the site is easy to navigate on a mobile device and ensure that emails and phone numbers are accurate and easy to find. List a business address as well and make sure these citations (phone, email, address) are accurate and consistent across the web.
Have A Social Media Presence
Clean up your social media profiles on TikTok, Twitter, Facebook, LinkedIn, and Instagram. Provide valuable content for your audiences.
Showcase Reviews
People love to do business with experts who have a good reputation and lots of positive reviews. Don’t be afraid to ask past home sellers if they would be willing to give a testimonial online. This could even include testimonials from previous partners and lenders who enjoyed working with you and will attest to your credibility.
If you are new to the real estate investment industry, developing trust and credibility will set the tone for your business.
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