$200-300/month to spend on direct mail

[Anthony Angotti]

Hey Everyone,

I'm starting my first direct mail campaign to hopefully pick up some properties in a small geographic area with about 800 homes. I want to start a monthly campaign on these properties to stay top of mind and hopefully pick some up for flips or rentals. 

My partner and I have about $200-250 that we can spend per month in this area are would like to set up a campaign that will work long term. How would you spend this money to pick up maybe 1 or 2 of these properties a year?

I'm also combining my list with walking for dollars so that I can maybe tailor my campaign to what the house looks like. I don't need a quick buck with these my hope is that over time the owners in this area come to me when they are ready to sell. 

[Collin Schwartz]

@Anthony Angotti so my answer is going to be a little different. For my direct mail campaigns I put together a handwritten letter than photocopy. I then write in the name and address of property I am looking to purchase. The envelope is hand written to the person I am mailing. Yes this is very tedious and time consuming....but I have had results that far surpass any paid campaign. I mailed 191 letters my first campaign (about 12 hours of labor). I have since purchased 3 buildings, 26 parcels of land, and one referral commission. I also had over 15 calls/emails of people also looking to sell properties that didn't fit my criteria. Getting someone to open junk mail is hard, everyone will open a handwritten letter, especially from a local address.