Direct Mail List Criteria

[Michael Giamanco]

Good Morning fellow wholesalers,

So I'm generating some mailing lists this morning and wondering which lists are the most effective. I'm using rebogateway which is pretty easy to use yet a little buggy.

Lists I plan on mailing to:

Divorce (filed in the last 90 days), with notice of default. *Not a huge list but for motivation I think it will be a good one

Notice of Default, Absentee Owner

Tax Delinquent (2016 Tax Year), Notice of Default. *Pretty good sized list with hopefully good motivation.

I'm trying to keep my mailing small but consistent until I can get a deal and generate some additional marketing cash. I plan on sending white 4x6 postcards with a handwritten, red font which i am printing myself for now. Mail merge is awesome!! Not really, But I am figuring it out.

Just looking for feedback on whether these are a good choice and any other criteria that would be a good list to send direct mail to. 

If anyone can list there experiences with similar criteria that would be great. I did one deal 3 years ago but took time off to finish some schooling and focus on my day job career path (which I do not want to do for the next 25 year! ha). I need to get my wholesale business going with a goal of walking away from the day job, or automate and keep both, we shall see.

Thanks in advance for any feedback,

Mike