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Updated almost 9 years ago on . Most recent reply
1,000 letters every other month- Who should I target?
Hi everyone,
I'm planning to send 7,000 letters (1,000 letters every other month or 45 days) to either absentee owners, probates, delinquent taxes etc. This will be a big expenditure for me and I want to make sure this campaign is properly executed. To which group do you think I should target? Where should I get the list from? And what criteria should I use for my mail campaign?
I've used list source before, however, I haven't been very successful with it since my past campaigns were very inconsistent. I'm also not sure what would be the most effective criteria. Any feedback would be greatly appreciated.
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@Account Closed If i was you, and you could. Blast 7k letters in a month. You can pull list from Listsource, Rebogateway, Findmotivatedsellersnow, USLeadlist. If ur targeting Absentee Owners, target High Equity (90%+) out of state owners or with some Equity (40%+). Now IDK your area so u have to play around with it. What i would do if u want to target more than 1 list, make a phone number for each and see what results u get back from each. You also have to know how to market your area and play around with it, including what letter you use. Some people use letters and/or postcards.Personal, im trying hitting the list with a letter first, then follow up with a post card next month but like i said, u have to play around with it and see the results. I personal like letters over post cards.