What would you do if marketing budget costed you $0?

[Craig Moore]

Hi BP,

I'm curious as to what you all would do if you knew you didn't have to spend a DIME on your marketing budget for wholesaling (this includes letters and postage)? Use your scenario in terms of direct mail letters only. How many letters would you send out? What would your strategy be? Would you take more risks marketing to different categories? How wide would your net be? This may be coming off as vanity but that's why I'm asking. In an ideal situation what would YOU do? 

Thanks,