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Updated almost 10 years ago,
First Direct Mail Campaign in Twin Cities MN
I Plan on sending out the first wave of my direct mail campaign the first week of may coming up.
Right now I am planning on sending to a list of absentee owners with significant equity to start off with. I am going to get a list of around 500 (probably from listsource) and I will plan to mail 4 waves within 3 months, so once every 3 weeks or so.
Should I diversify my list more to different prospects or should I just try concentrating on one group for now with the first 4 rounds?