Probate leads : How to optimize marketing costs and efforts ?

[Atchut Neelam]

Learning from my years of probate records research:

a. Not all probate records filed have real estate associated.

b. Focusing on records with RE associated saves mailings cost and optimizes time/effort.

c. Gathering property information before running a mailing campaign helps to narrow down on areas, property types, etc.

Few Quality leads are easy to manage! 

Feel free to add to the above.. 

[Rick H.]

1) Eliminate those without sufficient equity.

2) Treat surviving spouse deals differently

3) ID competing petitions as disputes means opportunities to solve big problem

4) Consider sub-niches: incarcerated heirs, charitable beneficiaries, out of USA, etc.

5) If you can cross-reference foreclosure and tax sale properties, it doesn't get much better