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Updated almost 2 years ago,
Marketing and texting on a budget for flips and rentals.
My wife and I live in a fairly rural county and rarely do wholesalers send us properties where we want to buy. I think this is because of how archaic our county records system is, not much data is available online. We really want to target flips and rentals in our area so I have considered doing my own marketing.
In our case we won't be sorting through large amounts of data and generating thousands of leads like a traditional wholesaler does. For example, we spent two hours driving for doors yesterday and came home with 45 leads. Same thing if we go pull lists at the courthouse, it won't be tens of thousands of people.
Because this is really just a lead source for our own purchases and the volume of leads will be low I'm struggling to find a fairly cost effect solution for texting. It's my understanding that under the new regulations carriers are requiring these texting platforms to register businesses using their EIN. Most of these texting services can be pricey and LLC's aren't cheap in TN. I really don't want to set up a separate entity just to generate leads, especially when my low volume of texts isn't likely to get flagged by the algorithm if I'm careful about keywords.
I don't want to use my own personal sell number and being able to text from my computer would be a plus.
Can you guys and gals suggest a good solution for sending out a few hundred texts a month?
Edit: The more I read, the more it sounds like cold texting is now flat out illegal. So is every business getting an opt-in or are some just simply ignoring regulations? Very confusing.