How do you frame up wholesaling to the seller?

[Alex Huegle]

Hey all!

I'm a newbie to wholesaling and have just locked in my first deal! I've done all the leg work, found good comps, the whole nine yards and am starting to market the property once equitable rights have been established.

My main question is, how as wholesalers do we define ourselves to the seller? I've negotiated the lowest possible price from the seller who obviously wants the most out of his property, so I can't just tell him I'm marketing his property to other investors to make a profit can I? I'm just confused on how to make this as safe a transaction as possible in the off chance I can't sell this property to an investor.

Any advice would be amazing! I'm just having trouble framing up what exactly I'm doing to the seller to put him at ease, even though I'm not guaranteeing I'm selling his house.

Thanks!