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Updated over 11 years ago,
A marketing mistake turned into an opportunity?
Hey guys,
So I had a mistake happen recently that could easily be turned into an opportunity, but I need some advice on how to get there. I ordered some yellow letters for marketing and purchased a list from the company sending out the letters and told them I would like the list to be for Greenville, SC. However, they sent the list to Greenville, NC which is a ways away (5 hrs) from where I'm looking to invest. I figured out they sent it to NC when I started getting calls from people looking to sell their house there.
So I know the yellow letters work now which is great, but what do I do with these leads in NC? I want to pass them on to fellow investors, but is there anyway I can capitalize on this company's mistake. I know with wholeselling a property you usually have an estimate about how much repairs are involved so if I was to wholesell these how do I get that information so that I can pass it along to another investor. Or can I pass it along without knowing that information? I'm not wanting to drive up to Greenville, NC to look at them myself.
Any advice here would be awesome. Thanks in advance!
(The company has fixed the error by the way, and they are remailing to Greenville, SC.)