Need help with direct mail

[Zach Kramer]

Hey guys just starting out as a wholesaler. I now know direct mail is the way to go.

Where do you get your list from and how often do you mail to the same list

[Michael Quarles]

Originally posted by @Zach Kramer:

Hey guys just starting out as a wholesaler. I now know direct mail is the way to go.

Where do you get your list from and how often do you mail to the same list

 Good to meet you again. 

As promised here is the list criteria and mail pieces I send

Whether you are assigning, wholesaling, wholetailing, fix’n’flipping or holding finding the motivated seller is paramount.

Here is the list I like.

• 30 Plus % of equity
• 5 plus years of home ownership
• No corporations
• No trusts unless in a high trust state
• Single Family Residences
• Accessed value not to exceed the area’s median home value.
• Absentee out of state owners

Because this list is typically small, mainly due to the filter of out of state absentee owners, I will add this list as well.

• 30 Plus % of equity
• 5 plus years of home ownership
• No corporations
• No trusts unless in a high trust state
• Single Family Residences
• Accessed value not to exceed the area’s median home value.
• 50% Absentee
• 50% Owner Occupied

If my budget was such that I could send to all home owners then I wouldn’t care what percentage of absentees to owner occupied there are.

Once I have the list I would market to it 6 months in a row using six different mail pieces. At the end of the six months I would rerun the list and start over.

Here are the six pieces of mail.

1 Yellow Letter Tabbed (no envelope)

2 Small PC Can be Yellow or twice a year Pink 

3 - Yellow Letter in window envelope

4 - Large PC Always Yellow

5- Typed Letter Window Envelope

6 - Zip Letter