Direct Mail Then What?

[Brian Stefanelli]

So I understand the basics of direct mail campaigns but my problem is knowing what to do when someone actually calls back!

I am probably over analyzing this but I don't want to sound like a total idiot.  My question is what is the process once you do receive a call from a motivated seller?  Do they suggest a price they would be willing to sell for? 

Do you then need an attorney to create a purchase agreement? 

What is the formal/informal process?

The only experience I have is buying my primary residence in which I used an agent to acquire.