Earlier this year, I decided that I was going to start mailing probate leads every other month. I've been building my list consistently every week, with a goal of finding 25-50 leads per week and sending out new letters every week. I have no problem with the initial letter, because at most I'm sending out 25 new letters twice a week, which doesn't take too much time to print, label, stuff and stamp.

When I got around to the 2nd and 3rd mailings, I dropped some leads for various reasons (asked to be removed from list, house was listed with an agent, ect), so even though it was 100+ all at one shot, it was still manageable.

Now that I'm on the 3rd and 4th mailing, even with a few leads dropping off for the same reasons as above, it's quickly becoming way too time consuming. This is only going to get worse for me, as I intend to mail these leads for a least one year, all while continuing to add new leads to the mix. I'm getting phone calls and appointments, so I know it's working, so I'm looking to outsource the printing/labeling/stuffing/stamping. It's exciting to know how much business is going to come from this, but at the same time terrifying because I feel like I'm not going to be able to continue at this pace as the quantities get larger.

Does anyone have any recommendations on direct mail companies? I'm looking to just send the direct mail company my letter and contact list, and have them do the rest. I've also considered hiring someone local to come into my office and take the follow-up mailing off my plate, but I wanted to compare the costs of just outsourcing the whole thing to a direct mail company before bringing on an employee or independent contractor.

Thanks in advance for your suggestions.

0 Votes

4 Replies

Jump to Last Reply

Direct Mail Company Suggestions

Most Popular Reply