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Updated almost 9 years ago on . Most recent reply

User Stats

567
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459
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Rich O'Neill
  • Contractor
  • Chadds Ford, PA
459
Votes |
567
Posts

Using Branded Promo Items to Market to Distressed Sellers

Rich O'Neill
  • Contractor
  • Chadds Ford, PA
Posted

Hello BP, 

I am getting ready to start marketing to distressed sellers to find deals. I currently work with lawn care operators on their marketing and one of the things we do is "guerilla marketing" where we use things like frisbees and beach balls thrown on every yard in a neighborhood to market to a particular neighborhood. In lawn care, customer density is crucial to profitability. 

Has anyone done anything like this to market for deals? I know I don't want every house in the neighborhood but it is a great way to get people talking and build a brand. Is frisbees the right way? Is something like a stress ball handout or something similar worth it? Looking for the best "outside the box" marketing techniques you all have used! 

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