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Updated about 16 years ago on .
Marketing to Expired Listings
Would marketing to expired listings be useful? I'm thinking about calling and sending mailers stating, "Tired of trying to sell your House, We Pay Cash For Houses." or something of that nature.
Also, would I want to be more selective by choosing listings of homeowners who have lived in the house for 15+ years?
What are other categories that expired listings could be divided into?