Marketing Letter Opinions/Examples

[Lee S.]

Hello all, I'm currently holding up sending a direct mail letter because I'm struggling with the style of the letter.  I'm looking to send a letter that is professional because i'm an agent in a smaller town where I'm well known, but I also want to offer to buy their house and suggest there are other options as well.

I'm not comfortable doing the typical yellow letter style mailer/postcard, I know many people get results with those but I'm uncomfortable associating my brand and myself with that style of marketing in my small town.

I've read on BP many people that have simply sent a professional letter and had great results.  Is anyone willing to share privately?  I'm more than happy to exchange sample letters.  Is it not ok to be professional and leave out all the "SALE SALE SALE FAST FOR CASH!!!!!!!!!!!!!!"?

I do not think I have much if any competition in my town.  Any and all advice is appreciated.  Thanks.