Most Successful Marketing Vehicle

[Daniel Sisto]

As we all know that in this game if you can be successful in the are of marketing, you will have a very good chance at developing at good RE business. Obviously, there are several different areas within your business that also will determine your success, it is commonly agreed upon that marketing plays a key role. 

With all the different marketing techniques available to us today. What is your most successful current marketing strategy & what is your most creative way to bring in leads and build your brand?

HS PROP FUNDS

[Jamie Bounds]

Daniel Sisto ​​ we use a myriad of marketing strategies. To name a few: Facebook, website, direct mail, bandit signs. We use yellowletters.com for direct mail. If you are using direct mail, CONSISTENCY is the key. We have found that being consistent and mailing campaigns to the same list EVERY month has helped us get leads. We also came to the conclusion that some investors only mail to their list once or twice a year (that was us in year 1 too). Yes it's a cost, but we have found the more $$ you put in marketing, the more leads you get. If potential sellers see your name in the mail every month consistently, they are more likely to call you than the "other guys." Our flip profits that we got from our marketing pays for itself. Other than direct mail, we have found building a professional website has helped us and also having a Facebook group that we update regularly. We found that we get more leads by posting actual pictures of ourselves on both the website and facebook on the projects so people see that we are real people with a real business. Lastly, and most importantly, answer that phone call or hire virtual assistant to answer. Since my husband and I have multiple properties we get letters from investors as well. Each time we get them we call the post cards and 9 times out of 10 no one answers! It baffles me, why do people spend money and time on marketing and not have systems in place to answer their phone? Good for us I guess :). I hope that helped.