First Postcard

[Eric Trompeter]

Hello all!

I'm just getting started in RE and about to send my first direct mail. I have a list of Absentee owners and wanted to start with this post card. I'd like to get some feedback before I send it out.

[Dev Horn]

I think your messaging is pretty good.  But many of the absentee owned homes are not rent houses.  Many of them are inherited houses, and may just be vacant.  Check this page to see some of the absentee postcards we use, especially the 3rd one on this page which deals with problem tenants OR the "hassle of maintaining a vacant property"....

I do like the pic of your dog and the tie-in to the line about being dog tired.  It's different and could result in people remembering you/your offer over others!  So, I'd say, don't be afraid to use elements like that.  I see that work quite often in local businesses.  We have a car dealer in D/FW that has a whole series of these GOOFY commercials with what I assume is the Sales Manager's dog.  I think the commercials are not that good, but here I am talking about them because I remember the dang dog!  (See his spot about mid-way down this page....).