Using Social Media in Business

[Brandon G.]

I'm curious to know how others use social media for growing their business. I for one have never been big on it in my personal life and quite honestly don't know how I could use it in my business life, but I do see so many others use it and I am just curious, how?

For those like me who don't have a big interest in using it yourself, would you recommend hiring someone to manage social media presence? If so, what should I expect from whoever is hired? And how should results be measured?

[Christopher Salazar]

I just recently started using social media. I have all my different social media sites linked. I use a Twitter account mainly to put provide valuable information to other people (articles, blog posts, motivational things, etc.). I have my personal LinkedIn account attached to my website so that people can put a face to the name. I use social media mainly to inspire and share solid info with others. 

I think that social media is very crucial for any growing business. For real estate specifically, you can do so much with it and spread the word about your company and the services and properties you provide. 

There's a few ways to manage your social media pretty easily so I've heard. I don't use it, but I have heard HootSuite is pretty good for this. But I wouldn't hire someone else to run it for me.