How to Set up a Bird Dog Campaign

[Robert Warren]

Wholesaling in Western Colorado presents unique challenges.  The distances are big and the towns are small.   To reach my goals I am setting up a bird dog program that will provide me with "boots on the ground in each town" and will take advantage of the unique marketing opportunities found in the ski towns.

Here is my current thinking.  Please comment.

1. Search out bird dogs in each location.

2. Offer $1000 for each lead that ends in a closing.

3. Set up systems to help organize the bird dogs.  For instance, a google form that will gather the info, google drive folders that are shared with individual bird dogs for pictures of the property etc.

4. Set up an educational program to teach the bird dogs how to uncover more deals.

5. Set up a special program for seasonal workers at ski areas.  These are the people that are riding the chair lifts every day and have a captive audience with whom ever they happen to sit next to.  This class would have a unique education program and materials to help get the lead.

6. Track the leads, provide a method for the bird dogs to follow the progress of each lead for accountability.

7. Close deals and make payments to my bird dogs.

BTW - Want to be a bird dog in Western Colorado? Give me a call.