Direct Mail Strategy

[Michael Otranto]

I'm in the middle of a love/hate relationship with Direct Mail. Does any one have tips on this? Do you select of x amount of houses and mail to them every month? If yes, how many months in a row before a new list is designed?

[Brian Gibbons]

Hi @Michael Otranto ,

Are you trying to find sellers or buyers?

Lease Options or Wholesaling?

Sellers on Lease Option -

1. Listed with Agent - Web Leads

2. Expireds - Web Leads

3. FSBOs - Web Leads

4. Landlords - Web leads

5. No Equity Deals (2006 - 2008 purchase) in Nice Neighborhoods - ListSource.com

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Frequency - You need to mail 5 - 7 times over 3 - 6 months.

@Michael Quarles might want to add here.