Marketing questions-when to start a website like investor carrot?

[Patrick Lloyd]

Hi all,

I'm wondering how I can leverage websites like investor carrot to start my REI business? When is the timing right and how can I benefit immediately from using a site to get leads? What are the best uses right off the bat?

Do I use it to build a buyers list and then somehow match it to a distressed home also funneled in from the Site?

Does anyone use it to find seller financed properties?

Any advice would be immensely appreciated!

[Kuba F.]

You can use an investor website to do one of 2 things:  attract leads through organic search or through paid ads.  

If you're looking for organic search leads then you can't start soon enough as it takes months to rank a website for organic search terms.  

What type of leads you attract, depends wholly on your content and or paid ads that you post, so you can attract buyers or sellers or both.

If you are trying to attract buyer leads, then for organic search traffic you should be publishing content related to wholesale deals that are local to your market, and for paid ads I would take them to your deal inventory that's integrated into your website if your website provider has that capability.

You can certainly attract seller financing type of leads if you publish content or ads related to the seller financing process.

If you're trying to find seller financed leads, then you can't use a website provider to do that, you would need to buy a list of tired landlords for example, and then post search or facebook ads that lead them to content on your website that helps them understand how that gets them out of managing bad tenants into cashing checks.