Why Aren't You Blogging for Your Real Estate Business?

[Joshua Dorkin]

I just spent my evening at a local blogging meetup and couldn't help but wonder why more of our members aren't blogging either here or on their own personal blogs off-site.

I can't tell you how important I think a blog is for ANY business. The exposure you gain, the credibility you build, the community you establish are all extremely valuable for the potential growth of a real estate investing business.

There are so many ways you can use a blog - for spreading your message, for keeping yourself accountable, for chronicling your journey . . .

I'm actually going to be attending the BlogWorld Event located in Los Angeles next month - speaking on a panel about blogging in the age of social media.

Bottom line - I'm wondering why you guys aren't blogging?

So . . . ?

[Joel Owens]

I have my websites that rank well over the years.

If you are just starting a website most are going to word press platforms with blogs in them.The SEO platform and the way search engines see data has been changing.

Blogging is like anything CONSISTENCY.

Anyone can hit a home run once but to do over and over again they make millions of dollars a year.

If you are a writer you will naturally enjoy writing a blog and get into it.If you are not a writer it will be a push for you to do it.

In those instances maybe recording videos is more your thing and it will automatically have the text and tags attached.You could hire a ghost writer or proof reader to clean up your blog before posting to make it look professional.

Some readers like though the raw and genuine nature of a blog untouched telling it like it is.

The more articles,videos,blogs etc. you put out there the more of an expert you look to be which attracts more of an audience.

Of course you need to back that up with referrals and recommendations from real world transactions.