Ask me anything about Automation or Podio

[Collin Goodwin]

Hey Everyone!

I can absolutely credit BP for helping me get my start in Real Estate, and taking me on a life path that I could have never planned. 

As part of that path, I recently sold my Property Management business and learned a whole heck of a lot along the way. 

I decided to sell and focus on what I enjoy the most: Business Automation. 

I feel that the least I could try to do for this community is to provide any tips or things I learned while turning my business auto-pilot. 

Feel free to ask away! I'll help with absolutely anything I can!

[Collin Goodwin]

@Don Cuffy thanks for reaching out. 

IMO, true automation requires 3 platforms: A front end website (lead capture) + Back-End (CRM) + Automation.

While the possibilities are limitless, I traditionally see the same pattern in each business. Attract>Connect>Educate>Ask>Deliver>Repeat

This would be the step-by-step framework that I would use to start any automation sequeence. Since I see your a wholesaler, i'll dive in using a wholesale example. 

The attract would be your lead generation. Whether your using online ads, direct mail, etc, you typically have a call to action. Your ad would direct your lead to the next phase, connect, where they would find your landing page, phone number, etc and reach out to you. 

After they reach out to you, there are multiple things that can happen. They can be a cold, warm or hot lead, for which you would likely act accordingly. 

Once your ready to move, you ask for the deal or to do business. 

Once accepted, you deliver. Once complete, you seek more business from them via referrals or other deals. 

The basis to automation is repetitive tasks and processes. Just by using the above framework, you'll likely see how you would react in each scenario. While you may change your processes over time and through experience, you generally follow the same path each time. 

This is where you can significantly increase your productivity and deal flow by using automation to conquer repetitive or predictable tasks.