Search Engine Registration & Company Profile Pages?

[Dan Dwyer]

Hello Biggerpockets Community,

Once again I am coming to you wise folk for some advice… I am trying to get my website’s presence known and registered with as many search engines & online sites as possible to increase the ease and ability for people to find & interact with my company among the masses online. I am learning fast but up until a few months ago I would have referred to myself as technologically challenged or at the very least out of touch with it. My goal is to be registered with every search engine of importance as well as have established company profile pages on every site that would benefit my company’s web presence, accessibility/functionality, and overall image.

I was contacted by a company called Yext yesterday. This company supposedly offers a site registration service with various levels/programs with various supposed benefits/features for various real costs/fees.

The bottom line top dog sales pitch for the whole shebang supposedly registering everywhere you was a wopping $449.00.

Up until I received this call (although once I heard its name it sounded vaguely familiar) I knew nothing about this company or whether or not this service is worth it, or appropriately priced.

My questions are as follows:

Is site submission something I should handle on my own or through 3rd party companies?

Is the whole shebang from this company a worthwhile cost effective proposition for someone with a limited marketing budget looking to get the most out of their advertising dollar?

Can anyone recommend the best, most inexpensive, least time consuming means of accomplishing the goals that I have set forth my company’s web presence etc.?

In closing I thank anyone who replies to this post with some much needed information or advice on these matters.

[Major Robertson]

I know this post is a little old but what I'm about to say is VERY important. 

Submitting your website to search engines like Google and Yahoo DOES NOT WORK any more to increase SEO or even speed it up. Their crawlers are to the point where they can find any website. I'd be very hesitant to use any compnay that includes search engine submission as a service let alone Thier entire buisness model.

The best way to have your website "registered" is by creating quality content.