Zillow leads/Facebook ads 'reviews'/opinions?

[Stefanie Bergmann]

This is both for investors and agents: (I am both and would consider at least the FB ads for both)

do you have any recent experience with buying Zillow leads and/or FB ads you would like to share?

The reason why I am saying recent is that I have tried out both a veeeerrryy long time ago (about 10 years almost) and paid a ton of money with absolutely zero results.

I have now heard (very limited) more positive results. From what I have gathered is that they are slightly cheaper now and they work better but that feedback was mostly about Zillow.

To give you some tea, I paid $4K to Zillow and it produced nothing fruitful and $2K to someone for FB ads with the same results.

Am considering it both for my Realtor and my Investing business, because frankly I hate cold calling lol and that's what I am doing currently.