MARKETING for flips- what works for you, what doesn't, and why?

[James Meadows]

I'm fairly new to REI. and i've been told that every type of marketing works and that you just have to be consistent.

i've decided to go with a DM marketing campaign that i will begin next week but i would like to hear different peoples opinions.

What are yalls opinions on Direct Mail campaigns?

also is anyone doing PPC ?

-what is your avg cost per lead?