I need your opinion

[Stephen McKee]

The link below is to a proposal I am putting together. I'm trying to make it as compelling as possible. My obvious intention is to attract new investors. I'd appreciate any feed back and guidance. Thanks again the help.

http://www.germania.net/download/GermaniaFlipProposal.pdf

[Gregory Childs]

This all looks very neat - it just doesn't provide a compelling call to action. WIFM (what's in it for me). You need to build an "emotional" attachment to the process not just a logical accounting of the facts.

What does this program look like if I invested in X properties per year for the next five years. What about compunding that return by reinvesting the profits rather than taking a distribution. Talk about IRR and ROI.

What's my risk/reward. How does the flip spreadsheet translate to my $150K investment? Make it real, lead me down the path to want to talk to you. Make it impactful.

You want to be careful not to be too "pitch" oriented. But just remember that people justify the emotional decision with logic - not the otherway round.

You could also incorporate some "green" technologies in your rehab to get the attention of the eco-crowd. Some green elements are not overly expensive and add a distintion to your marketing.

Also, don't forget that some might want to gain cash-flow rather than take the capital gain.. so maybe they can simply pay you your 30% and retain ownership.

Also, give me a $75K entry point (plan A), $150k (plan B), $300K (plan C), and $500K (plan D). Who knows what type of investor will be looking at your plan.

Finally, your call to action could be a copy of a full business plan for the fund or you could have a "dinner" seminar at a local hotel
if they register. That way you can build your "list" by incenting them to take the next step. You could offset the cost by "co-branding" with an Entrust type company (as they may also gain business opportunities for self-direcetd IRA's).

Food for thought.
TTFN,

Greg