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Updated about 8 years ago,
What's working for you in marketing? Holiday changes?
I've been marketing in and immediately surrounding Boston and am curious to know what's been working for everyone and what adjustments you make, if any, for marketing around the holidays.
I noticed a reduction in response to marketing in the last month. In the past absentee owner postcards has been successful for me, using a 4x6 double sided black and white postcard (for both wholesaling and rehabs). I have also done smaller samples of small yellow lined paper with printed handwritten font (looks very close to real) in envelopes with handwritten font addresses and real stamps. The response was similar but I plan to test it again
I market to singles, multis, and condos but have seen higher quality replies to condos.