HELP! What Property Class is Best for First Time Flippers?

[Bradley Theiss]

I need some advice!

Myself along with my Father and Brother are just getting into real estate investing.  We have decided to start with some flips until we build up enough capital to begin some buy and hold and long range rentals.

Here's the question:

Columbus, OH area.

This will be our first flip - we have experience in contracting, and estimating.

We are able to purchase and rehab a home with all cash IF we stay under $100,000 all in.  For this reason we originally were looking at some of the "up and coming" areas in the Columbus.  However, the more I read, the more people suggest that these can be much riskier and have lower rates of return than working with properties out in the suburbs (obviously higher investment required).  

Through a home equity loan, we could tap into significantly more cash if needed - so we are trying to figure out it if it is better to go with a more expensive property out in the burbs to flip, or a lower income / up and coming area with cash in hand - for our first flip?

Any sage advice would be welcomed!

-Brad