What to include in marketing to sell your rehab

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I'm presently getting a flyer done up that I intend to mail out to people who rent within a certain radius of the property I've just finished rehabbing. I've got most of the language down for the flyer for my first time out, but I've hit a sticking point with my price. I currently have it listed like this:

"All this for only $63,000, or a monthly payment of $399.18*!" With the * at the bottom being "*Principal and interest payment on a mortgage of $60,000 assuming $3,000 down and 7% interest." My question is, should that even be included? My line of thinking is that people looking for this level of house are payment-oriented and want to see that this will be a cheap house if they can get a reasonable loan through a bank. I am also of the opinion, however, that most people won't have the credit to secure such a loan, and that I'm probably goofing in assuming that $3,000 would be an acceptable down payment to any bank. And if they get a loan at 10% that payment starts looking more like $525. Basically, I want to try to make it attractive to them while being comfortably assured that I'm not misrepresenting my property to them. Help!

One more question: The flyer also includes language about the possibility of seller financing. The house lists at $63,000 cash but I was thinking that if I'm going to be doing seller financing I would probably raise the price a bit to increase our spread for taking on the risk (I had $69,000 in my mind) and then loan the money at 10% or so. Is that acceptable, or even legal? I haven't been able to find an answer on this one in my searching. I would greatly appreciate it if somebody with experience in seller financing could chime in and guide me (or point me to the thread I must have missed on this :lol: ).