Talk to me about online presence

[Declan Kaster]

How can my online presence help me to grow my real estate portfolio? I’m trying to run a business. Do I need advertising? Twitter? Facebook? I don’t have any of those. 

[Don Konipol]

Quote from @Declan Kaster:

Im doing real estate investing. I don’t have a plan for an online presence. I’m not good at sales and so a marketing plan would be tough. Was just sort of wondering if there’s any innovative ideas out there for getting properties online because of a good online presence? 

Marketing and Sales are two different functions.  A great marketer may be a terrible salesperson, or Vice versa.  To run a business you’ll need to learn the difference.

I think you may be putting the cart before the horse.  If you’re investing or planning to invest cash in real properties you don’t need a business, you’re not in business, you’re investing.  Decide the type of properties you want to invest in, find a broker specializing in those properties, decide on your investment parameters, and then start looking at for sale properties.  If you don’t have the knowledge to be able to decide on parameters, then you need education before contemplating investing. 

I of course have no knowledge of your personal financial situation.  If you have $50k, $100k, $500k or more to invest then the above is applicable.  If by real estate business you’re implying you have little or no money to invest but are contemplating using one of the guru inspired methods (subject to, “wholesaling” , fix n flip) to create cash flow, I’d encourage you to do research on the true success/failure rate of people who engage in these endeavors, the amount of money the successful operators spend monthly on marketing, and the real time commitment and knowledge and experience necessary for success.  
‘In any case, good luck.