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Copywriting Resources or Books?
Does any have any resources or recommend a book on copywriting, especially for social media posts, emails, and newsletters. I write a great deal...emails, newsletters(via Mailchimp), social media posts to include LinkedIn and need some help.
Just in my own experience some copy(even subject lines) are so much easier to read and triggers the desire to read on, where mine just seems so 'blocky' when I go back and read it.
I used to write diplomatic posts for the US Government as part of my job so you can imagine how dull my writing can be:)