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Updated over 6 years ago on . Most recent reply
![Patrick Walthall's profile image](https://bpimg.biggerpockets.com/no_overlay/uploads/social_user/user_avatar/307664/1621443226-avatar-patrickw4.jpg?twic=v1/output=image/cover=128x128&v=2)
Direct Mail Magic for multifamily!!
Good afternoon y'all! I have used direct mail marketing for our sales business to market to our farm area with great success and I would like to start using the same method to find deals to find. What is the most successful way to write the letter to get a response? I have looked into some hand written (typed) companies to make it look like was hand written. These companies were Handiemail, Inkly, Bond and Handwrytten. Has any one had success with these?
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![Jerry Puckett's profile image](https://bpimg.biggerpockets.com/no_overlay/uploads/social_user/user_avatar/50902/1621411156-avatar-ejpuck.jpg?twic=v1/output=image/crop=158x158@1x0/cover=128x128&v=2)
Hey @Patrick Walthall. Looks like you've been around the site for a while, but have not posted a whole lot...last time about 9 months ago. And now you're ready to forge ahead and get some things ramped up. May I ask, what's changed? What's got you ready to move and grow?
Direct mail for Real Estate has a long established track record. People like @Michael Quarles from www.yellowletters.com have pioneered many of the techniques so many of us take for granted now. (I can see that @McKinley Carbone voted your post up, so it seems like you are going to get the attention of tons of marketers, who, like Michael Quarles are not allowed to self promote without breaking the forum rules.)
Unlike the companies you've mentioned in your post, most of the marketers here focus on one thing: Real Estate. The other companies are not only too expensive for the job, they lack the practical know how that comes from closing deal after deal. It takes more than a printer and a knowledge of mail merge to be a marketer, and more than some pretty envelopes & quirky machines to succeed.
(Oh....and if someone shows up in your thread ranting about tying letters to bricks to throw through a window, just nod and smile....he really thinks he's educating people by acting that way and most of us just don't have the heart to tell him any differently :-)
Start with the folks mentioned in this thread. You won't have far to go to find quality work with a good ROI
Hope that helps.