Airbnb - New Advertising Campaign

[Jason Muth]

Anyone else catch the Host Premiere Event that Airbnb just rolled out today starting with a webinar for hosts?

Here is a link that showcases the videos in case you missed it. https://www.airbnb.com/resourc...

Super impressed by the campaign, and the companion website has some interesting insights.

I know I keep asking this question, but how are your listings doing? We are pacing so far ahead of past years with our two listings. I don't foresee this changing any time soon as more and more people discover short-term rentals and Airbnb continues having huge visibility after their IPO and now with this ad campaign.

[Jason Muth]

@David Stokley I think that their fees, along with VRBO’s, are worth every penny given the amount of marketing, remarketing, tax remission, security, guest vetting, and payment processing that they do. At this point, I only take direct bookings if I know the guests, they are referred by a friend, or are a past guest.