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Updated 7 months ago,

User Stats

17
Posts
4
Votes
Zach Strong
  • New to Real Estate
  • Pittsboro, NC
4
Votes |
17
Posts

Affiliate Marketing in STRs?

Zach Strong
  • New to Real Estate
  • Pittsboro, NC
Posted

Has anyone used an affiliate marketing strategy to refresh their property, create unique experiences and provide local products to their guests? 

I've noticed a lot of coffeehouses decorate their spaces by advertising local art that customers can purchase. The coffeehouses get a continuously evolving selection of art to keep their property looking fresh and interesting and the artists get a high traffic location to advertise their wares. It's a great relationship that might translate well to STRs. I've stayed in properties that offer a small selection of drinks or cheeses from local farms but have never seen it scaled to other aspects of the property.

I'm wondering if any STR investors out there employ a similar arrangement? If so, how did you structure it? What was your pitch like?

Have you seen a positive impact in your STR besides the initial cost savings?

Can this be scaled to offset larger items? Furniture? 

Did you attempt it for a time but find it not worth the effort vs. other cost-cutting strategies? 

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