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Updated 7 months ago,
Affiliate Marketing in STRs?
Has anyone used an affiliate marketing strategy to refresh their property, create unique experiences and provide local products to their guests?
I've noticed a lot of coffeehouses decorate their spaces by advertising local art that customers can purchase. The coffeehouses get a continuously evolving selection of art to keep their property looking fresh and interesting and the artists get a high traffic location to advertise their wares. It's a great relationship that might translate well to STRs. I've stayed in properties that offer a small selection of drinks or cheeses from local farms but have never seen it scaled to other aspects of the property.
I'm wondering if any STR investors out there employ a similar arrangement? If so, how did you structure it? What was your pitch like?
Have you seen a positive impact in your STR besides the initial cost savings?
Can this be scaled to offset larger items? Furniture?
Did you attempt it for a time but find it not worth the effort vs. other cost-cutting strategies?