Yearly Rental increase

[Stephen Dee]

So I was having a discussion with my partner about increasing rents yearly. I wanted to do small increases yearly. Figuring if I increased slowly, but consistently I would increase the rent roll and most tenants wouldn't react to $10-$20 increases. What are your thoughts? Do you increase during tenant turnover, yearly or every other year? What kind of increases are you asking? 2%-4%.