I want to start a property management company. Help!

[Benjamin Kanevsky]

I currently own and manage 4 single family rentals in Palm Beach county florida and I do a very good job at it. I've consumed tons of literature on landlording as well as all the biggerpockets podcasts and I feel like I can truly help people by providing them with property management by someone that actually has experience doing it the right way. My goal is to get 20 to 30 single family properties under management so that I can handle all of it myself and do it the right way. What are the best ways to market myself in my area? Are there services that you can recommend for building a website and is there a need for one? Do I need to open up an actual entity? 

[Nate Garrett]

@Benjamin Kanevsky 

If you have another source of income, it will be easier to slowly build a PM company from scratch.

If you are looking to quit your day job to do PM and need sufficient income to pay the bills, it is probably easier to buy an existing company.

I would definitely have some kind of corporate form for the business, and I would also recommend having an attractive website as a starting point.

As you grow the company, you may consider an enterprise backend solution like Propertyware. They also have a web design team. They did our website and it's fully integrated with the Propertyware management solution.

There are many different ways to market a property management company, and there are several pertinent threads on the BP forums (search "property management marketing"). 

Our website has been a big driver of growth for us. Make sure your website can easily be found when someone googles "property management (insert your city here)". If you are good with technology, you can do a lot of the search engine optimization yourself to save some money.