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Updated almost 11 years ago,
Lower income tenants and the internet
I have a property that is in a lower income area. Not a war zone, just a working class, mostly Hispanic area. It's a C or C+ neighborhood I suppose.
I want to put a For Rent sign in the front yard but didn't want to put my phone number on it, as I really don't want to deal with phone calls asking stupid questions.
My idea is to put my website address on the sign, and when you go to the site there will be pictures, description, etc. In fact I would like to make the whole application process on line only.
My concern is this.......are lower income folks less likely to have internet access? If you are familiar with the Hispanic community in these types of areas you know that there are also many that don't speak english.
Am I under-estimating or over-estimating the "web savvy-ness" of my potential tenants? Am I limiting my possible pool of applicants?
I know this would work great in a B neighborhood, but would love to hear from others who have tried this in these types of neighborhoods.
Joe Butcher, Dallas TX