I self-manage a small apartment building in Pittsburgh, PA. It's a mix of LTR and MTR. I'm looking to advertise with my own website for the MTRs currently and I plan to buy move investment properties in the future. With my website, I'm looking to have it be more generally and professionally named.

My question is if I call it say, "PROPERTY PROS", do I need to be incorporated as a self-managed property management company? This is strictly for "vanity" and trying to look professional to a potential tenant. I would only see it used for a website and maybe business cards for people to contact me (vendors/tenants). Since it's all self-managed properties how official do I have to make it? I hope this makes sense, I did some googling and didn't turn anything up on this topic. Typically it's about starting a property management company, hiring employees, and managing other's investments. In my case I'm only interested in self-managing my properties.