Mail Piece

[Michael Quarles]

Here is a letter that is beginning to show some good signs... Just thought I would share.

What is unique, for us anyway, is that there are five different ways for the prospect to contact us.

1 - Call
2 - Send back the completed form
3 - Stop by our office
4 - email us
5 - go to our web page.

[Al Bunch]

Nice.

Michael - I borrowed a few ideas from your yellow postcards and threw together a mailing list with some specific metrics - first "test" mailing (763 pieces) to out of state absentees last week and I'm closing on a sub2 next week with a 30k equity position in an appreciating neighborhood with a performing lease in place.

Total response rate so far for the first mailing is 1/2%, but a 33% closure rate (and I'm still talking to one of the 3 that called).

The in-state mailing goes out next week (2100ish pieces).